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Published on Nov 23, 2015

Coding conference - Serbia

On 8th and 9th October, more than 450 developers participated in the conference "Coding Serbia" in the premises of NIS Business Center, Novi Sad.

Published on May 07, 2015

Award for the best "students"

Modern companies have to invest in their resources. At Gecko, we are aware that our employees are our greatest asset and what enables us to offer customers the highest level of service.

AI CRM & Engagement Platform

A modular, AI-powered platform designed to improve customer engagement, retention and long-term value across different industries.

Developed as part of long-term projects in gaming and enterprise environments

Our solution combines advanced data analytics, customer segmentation, communication tools and machine learning to enable real-time personalization and smarter decision-making.

crm_campaigns

Key capabilities

  • Customer segmentation and profiling
  • Real-time behavior tracking
  • Campaign management (SMS, email, push)
  • Personalization and recommendation engine
  • Predictive analytics (churn, high-value users)
  • Integration with external systems and platforms

 

Use Case 1: iGaming CRM

A specialized CRM solution designed for the gaming and betting industry.

  • Player lifecycle management
  • Bonus and promotion optimization
  • Loyalty and VIP programs
  • Responsible gaming tools
  • Real-time engagement and retention

Designed to maximize player lifetime value and reduce churn.

 

Use Case 2: Engagement Intelligence Platform

A flexible platform applicable across industries, including public sector, finance and telecom.

  • Citizen / customer engagement
  • Communication orchestration
  • Data-driven decision making
  • Behavioral analytics
  • Campaign automation

Suitable for large-scale engagement initiatives such as national programs or enterprise systems